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Ford to Use Beacons to Beckon Buyers

Ford dealers soon may have another way to draw buyers into their showrooms: beacons. The U.S.-based automaker is set to...

Get ready to see beacons at the billboards!

Digital Social Retail ,a division of Holosfind Group, signed a sales contract and licensing partnership with a Mexican company to...

CultureMap will deploy thousands of iBeacons across the US

Bluetooth beacons are a growing trend in location-based advertising, with major companies like Facebook Inc. and Twitter Inc. investing in...

Microsoft shows off Retail Experience Center

For the first time ever Microsoft is showing us how technology could change how we shop in stores. The Microsoft...

Purple Apple Awards Wins for Shopping Centre Beacon Clients

The Purple Apple Awards are the only awards that recognise and reward effective shopping and town centre marketing within the...

Bluetooth beacon technology at eight UK airports

Mobile payment technologies developer Proxama has partnered with Eye Airports to install Bluetooth low-energy beacons at eight airports across the...

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